Communication Skills Workshop: Getting the Story Told and Working with the Media

The best ideas still need a communication plan to build awareness and catch on. This is uniquely true for public policy, where ideas are often shared and vetted through the lens of the media. Developing a message, telling a story and utilizing traditional and social channels to get the word out increases the chance for success. This workshop will feature Kristen Kerecman, UM Poverty Solutions Communications and Public Engagement Director and Lauren Slagter, Poverty Solutions Communications Specialist.